Jardín Botánico Arboleda
A green, intelligent and constantly evolving shelter.
With a master plan designed by Cesar Pelli, Arboleda is one of the most important mixed-use developments in the country. Within the spaces that are being developed an opportunity arose to rescue one of the rivers that have been hidden in the city. This opportunity escalated to give home to the first Botanical Garden of the Northeast. An interesting journey through 7 emblematic habitats of this area of the country.
The signage and branding project was assigned to us and with the help of biologist and the landscape specialists of “Ecotono Urbano” we created infographics, signage and a visual language that accompany you during the journey of the 7 habitats that culminate on the river bed.
With a master plan designed by Cesar Pelli, Arboleda is one of the most important mixed-use developments in the country. Within the spaces that are being developed an opportunity arose to rescue one of the rivers that have been hidden in the city. This opportunity escalated to give home to the first Botanical Garden of the Northeast. An interesting journey through 7 emblematic habitats of this area of the country.
The signage and branding project was assigned to us and with the help of biologist and the landscape specialists of “Ecotono Urbano” we created infographics, signage and a visual language that accompany you during the journey of the 7 habitats that culminate on the river bed.
Without any doubt, this development will become a milestone within the city, as well as an effort to revalue the great green heritage of this area of the country.
Client: Capital Natural
Industry: Retail
Capabilities: Storytelling, Branding & Naming, Information design, Signage
